Damon disclosed that Crypto.com’s $1 million financing to his charity foundation had been the main reason for his involvement in the commercial.
Highlights
- Matt Damon revealed that Crypto.com distributed $1 million to his charity organization water.org.
- The actor was the face of the marketing campaign for the exchange in 2021.
- The ad called “Fortune favors the bold” received severe backlash from the community.
- The exchange finalized its most famous marketing campaign with the actor, inking a $700 million deal with the iconic Staples Center in Los Angeles.
- As a result, the home ground of the LA Lakers and the LA.
- Clippers was renamed Crypto.com Arena after the ad was shot in a futuristic environment.
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